& Paid Leave
Implementation of a clear and inclusive pregnancy loss policy or formal guidance note that includes access to paid leave. The policy should explicitly recognise current statutory guidance and protections, the needs of partners and outline available leave, pay and sources of support (e.g., EAP, counselling and charities). Policies must be reviewed and monitored annually to comply with legislative changes.
Support Contact
Identify a visible point of contact (e.g. HR, wellbeing lead, ambassador/mental health first aider or designated manager) for anyone seeking guidance or support for pregnancy loss.
Awareness Training
Deliver annual pregnancy loss training for HR, managers and colleagues to build understanding of pregnancy loss and its impact, whilst fostering a culture where employees feel able to disclose and speak openly about miscarriage. You can view our training packages here.
Support Guidance
Ensure managers have ongoing access to practical guidance. This may include written guidance for HR and line managers on signposting to external resources, and advice on having sensitive conversations and handling requests for leave. (Our manager guidance can be found here).
Work Support
Provide flexible, person-centred support for affected employees returning to work. This could include reasonable adjustments (e.g., phased returns, temporary changes to duties, flexible working arrangements and wellbeing check-ins), or simply responding sensitively to individual circumstances.
*Please note: While the Pregnancy Loss Pledge is an important way of showing commitment to supporting staff experiencing pregnancy loss, it is not a formal accreditation, and so organisations that take the Pledge are expected to hold themselves to account on the Pledge principles above.

Sample Heading
“Losing a baby at any stage in a pregnancy is a devastating experience.
By creating a supportive environment employers can go a long way in easing the stress that people in this situation often feel. I am very proud that the Co-op is doing right by our people in the moments that matter most.
We’re pleased to be signatories of Miscarriage UK’s Pregnancy Loss Pledge and hope that it continues to help break down barriers around speaking about pregnancy loss, whilst recognising and supporting colleagues at a time when they need it most.”

Sample Heading
“By committing to this pledge, we’re taking a clear stand. We foster a workplace culture where people feel safe, supported, and never alone when facing pregnancy loss. This is an important step in ensuring our policies and our culture truly reflect our values of empathy, dignity, and care.”
Next steps
To register your interest and take the Pregnancy Loss Pledge for your company or organisation, fill out this contact form:
Once we receive your details, we will be in touch with further details and assets to help you share your commitment to the pledge on your website and/or social media channels.
Please note that there is a registration and annual renewal fee.
As a Pledge signatory, you’ll receive:
- Pregnancy Loss Pledge badge to display and standards sent
- Pregnancy Loss Policy template
- Baby Loss Awareness Week resources (sent every October)
Access to the pledge is £99 per year.

“Signing the Pledge means NHS Scotland and colleagues can be assured that we will do everything we can to support them and their families at this difficult time.”
Fiona Hogg
Chief People Officer, Directorate of Health Workforce, NHS Scotland.